Promotions & Announcement
Free shipping on all orders over R1 000
Free shipping on all orders over R1 000
Meet BABRA, she’s the sassy nursing bra on the block, coming to give you and your sistas all the support you need while adjusting to life with a little one. Crafted with the bold and fearless mama in mind, this collection is lovingly made in Cape Town to add a touch of sophistication to your maternity wardrobe.
But BABRA is more than just a nursing bra – it is a celebration of a love for art and design. It embodies the beauty that can be achieved through artistic expression, and each piece tells a story. From the selection of luxurious fabrics to the infusion of playful prints and the careful consideration of comfortable yet flattering fits, every element is a testament to dedicated craftsmanship and love.
Our LACY range boasts a flawlessly contoured silhouette that’s not only comfortable but also secure, with intricate lace that exudes sensuality. The EVERYDAY ACTIVE range is the ultimate multi-tasker, designed with your every move in mind. Plus, she is made from recycled REPREVE® – the world’s leading brand of recycled performance fiber, made from plastic bottles. Last but not least, the PUMPING UP range is a game-changer for mums who are constantly on-the-go. With her convenient and innovative design, she allows for hands-free pumping, which means you can multitask and take care of other things while pumping milk for your little one.
To every mama out there: We salute you! It’s time to break free from the notion that motherhood and fashion are mutually exclusive. With BABRA, you can celebrate your individuality. We understand that you are not just a milk factory; you are a true mum-hero, nourishing your baby’s well-being with every feed. So, slip into your BABRA, shake your milkshake, embrace your journey with confidence, and revel in the magic of this extraordinary time in your life.